Heartnet India, an IoT-driven healthcare initiative, launched ‘Hridaya,’ a dedicated Women’s Cardiac Health initiative, on International Women’s Day in Moyna, Purba Medinipur, West Bengal. This program aims to enhance access to cardiac care for women in rural areas, combining technology-driven solutions with medical expertise.

Supported by ASHA workers, doctors, and technicians, the initiative focuses on awareness, cardiac health screenings, and real-time monitoring. On the first day of the drive, Heartnet India, in collaboration with BKR Clinic and Diagnostic Center, introduced local doctors, ASHA workers, and women to remote teleconsultations and IoT-enabled heart health tracking. The initiative incorporates advanced ECG monitoring and an AI-powered cloud platform for secure data storage, real-time access, and predictive insights.

Dr. Shantanu Maity, Consultant Gynaecologist, emphasised the importance of accessible cardiac care in underserved regions. “Healthcare in rural areas continues to face challenges due to limited access to medical professionals and resources. Heartnet India’s innovative solutions can significantly improve healthcare delivery, especially for women with cardiovascular diseases. By enabling real-time monitoring and teleconsultations with urban-based cardiologists, we can make a meaningful impact,” he stated.

Arindam Sen, CEO & Director of Heartnet India, highlighted the organisation’s mission. “At Heartnet India, we are committed to expanding cardiac care across rural India, beginning with Hridaya in West Bengal. Our goal is to extend this initiative to more states. While we believe in technology’s transformative power in healthcare, we recognise the indispensable role of expert doctors. Our IoT-based solutions bridge the healthcare gap, ensuring quality care for women in rural areas,” he said.

The ‘Hridaya’ initiative will continue until March 21, with plans to expand into more regions, ensuring greater accessibility to cardiac care for women facing heart-related health concerns.